Forget shopping—this Black Friday may be all about Marvel, because rumor has it that’s when the first official Avengers 4 trailer may drop.

Marvel insider “Daniel R” tweeted Monday afternoon that the trailer is rumored to be released on Friday:

However, he later backed down on the announcement, calling it unconfirmed.

Last year, Marvel waited to release the Infinity War title until after Thanksgiving weekend. However, as BGR.com noted, Disney’s Ralph Breaks the Internet drops Friday, and could be an opportunity to release the Avengers 4 trailer.

The trailer release will finally put an end to the rumors about the movie’s title, which may be Avengers: Annihilation but hasn’t been confirmed.

h/t: BGR.com