Fans can get to their favorites faster thanks to Diamond’s upgraded comicshoplocator.com website. The upgrade includes a new, mobile-friendly design and a focus on comic shops as fan-friendly places to visit.

“The long-term success of comic book specialty stores lies with getting more people to visit,” says Dan Manser, Diamond’s director of marketing. “Our hope is that comicshoplocator.com can help promote comic book shops to more people so they can find a shop that caters to their needs.”

The new site offers visitors an easier-to-use search function, a comic shop event calendar, comic shop spotlights, and information on new weekly releases at comic book shops.

The new website builds upon the success of the Comic Shop Locator Service (CSLS) which, since 1996, has directed more than 6 million customers in search of comics and other merchandise to comic book specialty shops throughout North America and worldwide.

Photo: Comic Shop Locator