During a special member celebration at Disney California Adventure Park during D23, Disney’s loyalty program revealed a new name and program features.

Disney Movie Rewards will soon become Disney Movie Insiders.

Since 2006, the rewards program has given Disney lovers exciting perks, including touring the Walt Disney Studios lot and Walt Disney’s office. The rebranding will offer plenty of new features and programs, including the launch of a new mobile app. On the app, Insiders can watch movie trailers and special content, buy movie tickets directly, earn and redeem points for original perks and sweepstakes, and play interactive experiences.

Disney Movie Insiders will unite Disney fans when the loyalty program update launches on Sept. 26.

Photo: Disney