In the market for LEGO dog toys? How about LEGO cups, purses, or even pajamas? Then Target will be your one-stop-shop this holiday season.
The retailer has partnered with The LEGO Group for a massive collection of LEGO-inspired products that go far beyond the toy aisle. The full lineup includes nearly 300 items across categories including apparel, pet products, home goods, and more.
Some of the highlights include stackable tumbler cups that look like round LEGO pieces; LEGO brick-patterned holiday pajamas, ribbon, and dog leashes; and purses shaped like a square LEGO brick. The coolest part is that these colorful items are nearly all exclusive to the collection and have never been available to purchase before.
The collection is also emphasizing inclusivity and will actually be Target’s most size-inclusive collaboration to date. The women’s apparel will be available in sizes XXS-4X, while the men’s apparel will come in sizes S-5XL. The clothing options for young LEGO fans will also offer adaptive and sensory-friendly features, including flat seams and hidden openings.
All of these products will be available for LEGO lovers to shop starting in early December, just in time for the holidays. The pieces will range in price from $1.50-120 and will be available both online and in stores.