So many pieces of Hello Kitty merch, toys, and collectibles have come out this year to celebrate the iconic character’s birthday, but the party isn’t over yet. The celebrations continue with the launch of a new 50th Anniversary Hello Kitty plush gift set from Build-A-Bear Workshop.

The 50th Anniversary Hello Kitty plush fur has a mix of blue, pink, and purple with sparkly accents; coupled with a white nose, eyes, and whiskers. In place of her iconic bow, fans will find a plush 50. The Build-A-Bear is available on its own or bundled with the pink Hello Kitty birthday dress and cupcake. If kids want more Sanrio, Build-A-Bear has an existing Hello Kitty and Friends plush collection featuring Kuromi, Cinnamoroll, and more. 

Build-A-Bear will also cut the ribbon on the first-ever Build-A-Bear x Hello Kitty and Friends Workshop at Westfield Century City in Los Angeles. The store will feature special events and exclusive products, including make-your-own versions of fan-favorite Sanrio characters. The Los Angeles location will open ahead of the official anniversary in November. 

After stocking up on the other Hello Kitty goodies from this year, snuggle up with Build-A-Bear’s 50th Anniversary plush!


50TH ANNIVERSARY HELLO KITTY PLUSH GIFT SET

This plush celebrates Hello Kitty's 50th birthday and is a mix of blue, pink, and purple with sparkly accents, white eyes and whiskers, and a 50 in place of her iconic bow. The plush can be bought on its own or bundled with the pink Hello Kitty birthday dress.

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About the author

Ashley Pelletier

Ashley Pelletier

Ashley is assistant editor for The Toy Insider, The Pop Insider, and The Toy Book with a Master's in journalism from Quinnipiac University. When she isn’t writing her latest story, she is reading a fantasy novel or rewatching one of her three favorite TV shows over and over again. She’s also a big fan of showing people pictures of her two dogs and cat.

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