Citizen knows a good wingman when it sees one. That’s why the watch brand is celebrating the 90th birthday of the ultimate wingman, Donald Duck, with new products, a digital campaign, and a major sweepstakes!
Fans of the temper-prone duck can set their sights on the Feisty Donald Duck 90th Anniversary boxed set ($495). Artwork by Disney artist Jeff Shelly portrays the essential conflict of Donald Duck: On one side, his angel encourages good behavior, while his devil on the other side meddles with the numerals of the watch. The boxed set is limited edition and also includes a pin and custom artwork on the box.
A “Donald Duck and Crew” watch will drop in July.
Want to get in on the Donald Duck fun without the major investment? Citizen is running a “Best Friends Celebration” digital campaign, encouraging fans to post pictures with their best friends using the hashtags #CitizenCelebration and #DonaldDuck90. The campaign also includes a sweepstakes; enter for a chance to win a trip to Disney World, a hotel stay, and economy airfare.
The code on how best to celebrate Donald Duck’s 90th is quacked: Enter the sweepstakes before July 31 or shop the boxed set on the Citizen site now.
FEISTY DONALD DUCK 90TH ANNIVERSARY BOX SET
To celebrate the 90th anniversary of the character, Disney | Citizen have introduced a Limited Edition boxed set with witty dial artwork by Disney artist Jeff Shelly, silver-tone numerals, a stainless steel 40.2mm case and bracelet, and a case back engraved with the character’s likeness, “Feisty and Fabulous,” and the limited edition number.