Adults aren’t the only ones who adore pop culture! 

Kids love the characters and worlds they’ve seen in TV shows, movies, video games, and more. Young fans show their fandoms love by playing with toys, wearing character-themed apparel, and decorating their rooms for all to see. Kids aren’t picky either: One day, they’ll sing and dance with familiar faces from Sesame Street, and the next, they’ll explore the wonders of outer space with heroes from the Star Wars franchise. 


With so many toys on the market, it can be hard to choose just one! That’s why we’ve rounded up some of the best toys, apparel, plushies, and more that young pop juniors will adore. Whether your kid wants to be a Disney princess, a Pokémon trainer, or a hero from the Spider-verse, you’re guaranteed to find something that’ll fuel their — and your — fandom love!


STAR WARS PRECIOUS PADAWANS SLEEP BAG

This sleep bag you must have, young Padawan. Babies will get real cozy in this weighted, soft, machine-washable blanket alternative. Available in sizes 0-6 months and 6-18 months.

Product Facts

  • MSRP:
  • $56.99
  • Age:
  • 0+

DISNEY BABY: BOUNCY DAY! PUSH AND POP

It’s poppin’! This board book features colorful pops for little ones to push and press as they explore counting, opposites, patterns, and more with Disney pals.

Product Facts

  • MSRP:
  • $15.99
  • Age:
  • 0+

UGG X SESAME FRIENDS NEUMEL II

Make sure you have the chicest baby on the Street with these cozy UGGs. These eco-friendly shoes feature a snug fit, embroidery detail, and a Treadlite outsole for support and traction.

Product Facts

  • MSRP:
  • $105

OLD SCHOOL VALUE BOX

The ‘90s are calling! This playset features totally rad versions of staples from the past: the Rainbow Remix Music Player, the Groovy Grippin’ Keys, and the Cool Countin’ Flip Phone.

Product Facts

  • MSRP:
  • $24.99
  • Age:
  • 18 MOS+

BAYMAX ZIP HOODIE

Suit up to be a hero with this zip hoodie. It features Baymax’s eyes peering out from the hood and markings on the elbow and sides that look like adhesive bandages. Available in sizes 2/3-12.

Product Facts

  • MSRP:
  • $49.99

CLUB MOCCHI- MOCCHI- TEENAGE MUTANT NINJA TURTLES MICHELANGELO MEGA PLUSH

Turtle power! This plush version of the lovable TMNT party dude features Michelangelo’s retro look in super-soft, huggable plush form. Coming in March.

Product Facts

  • MSRP:
  • $34.99

DISNEY PRINCESS HERITAGE TODDLER QUILT

Your little one will be a Sleeping Beauty with this cotton-linen quilt that features iconic Disney Princesses. It also reverses to 100% cotton with the same pattern as the front.

Product Facts

  • MSRP:
  • $169

PEEPS EGGMAZING EGG DECORATOR

Egg decorating made (over) easy! This bunny-shaped decorator holds and spins hard-boiled eggs so that kids can use the markers to decorate and create custom Easter eggs. It’s available in Peeps Bunny Pink and Peeps Bunny Yellow and comes with six Peeps-inspired nontoxic markers.

Product Facts

  • MSRP:
  • $27.99
  • Battery Requirements:
  • 4 AA

STAR WARS™ DOORABLES GALAXY PEEK

Discover 25 figures inspired by content from the Star Wars™ universe. Chase after characters like Darth Vader, Luke Skywalker, Princess Leia, Han Solo, C-3PO, Grogu, and the Mandalorian. The Death Star-inspired capsule doubles as a display and includes four characters. Each mini figure stands approximately 1.5 inches tall and has the signature Doorables glittery eyes.

Product Facts

  • MSRP:
  • $9.99
  • Age:
  • 5+

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R2-D2 STAINLESS STEEL WATER BOTTLE

This is the hydration droid you’re looking for. Featuring the lovable astromech model, this 11-ounce water bottle has a twist-top lid, a sealing ring, and a flexible carry loop.

Product Facts

  • MSRP:
  • $19.99

SONIC THE HEDGEHOG SLIP-ON SNEAKERS

If you’re speedin’ around like the Blue Blur, you’ll need a good pair of kicks. These easy-on sneaks feature a full-cast vamp print and gold ring details that Sonic fans will love.

Product Facts

  • MSRP:
  • $59.99

MLS 24 MINI BALL

Celebrate 30 years of MLS with this pint-size ball featuring a design inspired by the MLS official match ball for 2024. The palm-size ball has a foam core.

Product Facts

  • MSRP:
  • $15

MEGA POKÉMON BUILD & SHOW POKÉMON TRIO

If you can’t catch ‘em, build ‘em! Pokémon trailers can build up three 4-inch Pokémon figures — Pikachu, Evee, and Piplup — with this 583-piece building set.

Product Facts

  • MSRP:
  • $39.99
  • Age:
  • 7+

MARVEL MINIMATES SPIDER-MAN: SPIDERVERSE DELUXE BOX SET

This all-new box set of 2-inch Marvel Minimates features Spider-Man, Miles Morales, Ghost Spider, Ben Reilly, Spider-Man 2099, and Spider-Ham. Each features 14 points of articulation and fully interchangeable parts and accessories.

Product Facts

  • MSRP:
  • $40

HELLO KITTY HEART PILLOW

You can never have too many friends! Add an absolutely adorable piece of décor to any room with this super-sweet Hello Kitty pillow.

Product Facts

  • MSRP:
  • $39.50

DRAGON BALL EVOLVE

Get ready for action with this line of action figures from the Dragon Ball franchise. The line features many popular characters, including including Son Goku, Frieza, Vegeta, and more. The 5-inch figures each feature 27 points of articulation.

Product Facts

  • MSRP:
  • $10.99
  • Age:
  • 4+

LEGO SUPER MARIO BOWSER’S MUSCLE CAR EXPANSION SET

Kids can build up the ultimate boss with this set that features a lever they can use to make the hood ornament move or trigger other tricks. It also includes a brick-built Bowser figure with an Action Tag that makes it compatible with LEGO Super Mario interactive figures (sold separately).

Product Facts

  • MSRP:
  • $29.99
  • Age:
  • 8+

DINO SMASH N SQUISH

Kids can break into these squishy dinos with these crack and reveal eggs. They can use the prehistoric bone to smash and crack the egg and reveal one of four squishy dinos.

Product Facts

  • MSRP:
  • $9.99
  • Age:
  • 4+

PUDGY PENGUINS (SERIES 2) 8-INCH PLUSH BUDDIES + DIGITAL EXPERIENCE REDEMPTION CODE

Your favorite Pudgy Penguins cuddly buddies are back with a new series of characters! Each comes with a redeemable code that kids can use on the PudgyWorld digital experience at pudgyworld.com.

Product Facts

  • MSRP:
  • $9.99

THE LOVE YOUR MELON X SESAME STREET COLLECTION

This collection features four color-blocked styles featuring Big Bird, Oscar, Elmo, and Cookie monster in Love Your Melon’s knit style with a signature leather patch with detachable character pom poms. A portion of the proceeds are given to nonprofit organizations that are fighting against pediatric cancer. (Bonus: They’re also available in adult sizes that have…

Product Facts

  • MSRP:
  • $45 (kids' sizes); $55 (adult sizes)

About the author

Ali Mierzejewski

Ali Mierzejewski

Ali Mierzejewski is the editor-in-chief at The Toy Insider and The Pop Insider. With more than a decade of industry experience, Ali is a trusted source for parents, gift-givers, manufacturers, retailers, and more on the latest trends and hottest products. Whether you’re shopping for the best toys for kids — or looking for the latest in geek culture and entertainment for yourself — Ali’s expertise has you covered. When she’s not building LEGO sets or unwinding with a puzzle, Ali is obsessing over the latest season of The Bachelor, scrolling through Gritty’s Twitter, or rewatching The West Wing (for the 100th time). She is also a self-proclaimed expert on the history and lore of the entire Bachelor franchise. Ali has been featured on TODAY, The Wendy Williams Show, Yahoo Finance, Fox & Friends, HLN, The Weather Channel, ABC World News Now, and more. You can follow her on Instagram @hashtagtrendy.

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