Def Leppard Launches New Craft Beer

No foolin’: Def Leppard got its own beer.

Def Leppard partnered with Seattle’s Elysian Brewing Co. to craft the Def Leppard Pale. The band’s new brew will launch on May 23—and coincide with its co-headlining tour with Journey, which starts on May 21. (Shows run through Oct. 7, so maybe if you’re lucky, you can still get tix. Maybe.) The Def Leppard Pale—which as a 6 percent ABV—will be available at most of the stops on the tour, as well as select restaurants and bars. The partnership was brokered by Epic Rights, Def Leppard’s global retail branding agent.

If all goes well, could this mean a full line of Def Leppard beer is on the way? Rock of Ales? Porter Some Sugar on Me? We’re here for it.

About the author

Ali Mierzejewski

Ali Mierzejewski is the editor-in-chief at The Toy Insider and The Pop Insider. With more than a decade of industry experience, Ali is a trusted source for parents, gift-givers, manufacturers, retailers, and more on the latest trends and hottest products. Whether you’re shopping for the best toys for kids — or looking for the latest in geek culture and entertainment for yourself — Ali’s expertise has you covered. When she’s not building LEGO sets or unwinding with a puzzle, Ali is obsessing over the latest season of The Bachelor, scrolling through Gritty’s Twitter, or rewatching The West Wing (for the 100th time). She is also a self-proclaimed expert on the history and lore of the entire Bachelor franchise. Ali has been featured on TODAY, The Wendy Williams Show, Yahoo Finance, Fox & Friends, HLN, The Weather Channel, ABC World News Now, and more. You can follow her on Instagram @hashtagtrendy.