Source: ReedPop

Less than one week ahead of its New York Comic Con (NYCC) event kicking off, fandom convention company ReedPop has officially launched “The Haul,” a new online shopping platform for pop culture fans.

The site features a wide variety of merchandise, ranging from convention exclusives to fan art pieces that you would typically find in Artists Alley. The platform is set up so that artists and merchants can apply to sell their products, which fans can browse and shop by seller, by event, and/or by fandom. Generally, it is intended to replicate the convention collecting experience that fans get at in-person ReedPop events.

Related: NYCC: Exclusives Headed to This Year’s Convention [Updated]

At launch, the platform’s highlights include a selection of officially licensed Marvel merchandise (primarily apparel and some adorable Skottie Young pins), an exclusive Moon Knight No. 1 with Variant Cover Art by John Tyler Christopher (limited 2,500 copies), and some of this year’s NYCC merch. The products represent a wide range of fandoms, too, including tabletop gaming, video games, Marvel, Star Wars, DC, Doctor Who, and more.

Interested shoppers and potential sellers alike can head to thehaul.com to learn more about this new platform. In addition to the merch offerings, the site has helpful information about becoming a seller, shopping on The Haul, or even becoming a ReedPop Rep on social media!

About the author

Madeleine Buckley

Madeleine Buckley

Madeleine Buckley was a Senior Editor at The Pop Insider, The Toy Insider, and The Toy Book. She covered all things toys and fandom, and has appeared on Cheddar and a variety of regional news networks to talk about the latest trends in both. She is a movie score enthusiast, mediocre knitter, proud Syracuse alumna, and Marvel lover. You can usually find her at the movies or hanging out at home with her super-pup, Parker.

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