A collaboration between Spin Master and Tetris will bring the iconic game from the screen to the physical realm. Fans can play the iconic game in their living rooms in a new way through tangible products, including multiplayer board games, puzzles, cards, and more.
Spin Master manufactures the Rubik’s Cube, among other beloved toys. “Tetris has a massive following and a storied legacy of stimulating minds around the world,” says Adam Hyman, VP Marketing and Global Business Team Lead, Games & Outdoor.
Tetris was released as a playable game in 1985. It has been published on over 65 platforms and set a Guinness World Record for the most ported game. Though long published by Nintendo, the rights belong to creator Alexey Pajitnov, detailed in the 2023 film Tetris, starring Taron Egerton.
“We are delighted to work with Spin Master to further extend the Tetris brand into a new realm of interactive play. Tetris has always been about challenging the mind and sparking joy, and now, through this agreement, we’re taking that experience beyond the screen and into homes around the world,” said Maya Rogers, CEO of Tetris. “We look forward to seeing how fans of all ages will connect with the Tetris-inspired puzzles and games, and we are excited about the future this collaboration promises.”
The new toys are available in stores and online through major retailers. To learn more about this collaboration, visit spinmaster.com.
