Geek Fashion: Vera Bradley Teases Harry Potter Collection

Paisley just got a little more magical.

Fashion and lifestyle brand Vera Bradley, most known for its quilted bags and accessories, will unveil a line of Harry Potter-inspired items this summer.

The company teased the new collection on Twitter this week, and originally announced the new partnership with Warner Bros. last September. While no images have been released yet, the Potter products will include bags, accessories, stationery, drinkware, tech products, and bath and bedding items. Move over, Pottery Barn!

Something MAGICAL is arriving this summer … ⚡Stay in the loop: https://t.co/xpnn392l2L pic.twitter.com/pzEde1ZL2E

— Vera Bradley (@verabradley) April 23, 2020

Plus, the Harry Potter magic will continue in the fall when Vera Bradley will launch an additional cozy collection featuring a fleece robe, slippers, and a sheared throw blanket. And this is not Vera Bradley’s first foray into the world of branded accessories. The company previously launched a Disney collection featuring the most iconic couple of all time: Minnie and Mickey.

The products will be available on verabradley.com and in Vera Bradley Full Line stores and select retailers (when they reopen). Click here to receive updates on the new items.

Photo: Vera Bradley

About the author

Marissa Silva

Marissa Silva is editor-in-chief of the Pop Insider and the Toy Insider, the leading consumer holiday gift guide and toy review and news website. As a professional toy reviewer and an industry expert, she consistently reports on toy, entertainment, and pop culture trends and hot products. In addition to digital content management, Marissa contributes feature-length articles to the Pop Insider and leading toy industry trade magazine The Toy Book, providing retailers, manufacturers, and licensors with information on the latest in toy news. Marissa has been featured on the TODAY Show, Good Morning America, Fox and Friends, ABC World News Now, MSNBC, CBS, NY1, WPIX, and more. A board game fanatic and professional toy reviewer, she spends most of her free time shopping for superhero T-shirts, crushing at Mario Kart, and anxiously awaiting her Hogwarts acceptance letter. You can follow her on Twitter and Instagram @thattoygirl.