Bodegas are a vital part of New York culture, which is why BoxLunch is bringing its own spin on the bodega to New York Comic Con (NYCC) this year.

The pop culture brand is celebrating its 10th anniversary by recreating a corner bodega where fans can shop limited-edition anniversary merch. You can also bring your favorite BoxLunch merch to the pop-up and have it customized at on-site customization stations, or customize BoxLunch tote bags with patches and illustrations. 

While you are there, you will also be able to shop exclusive studio varsity jackets inspired by BoxLunch’s partner production studios, including Disney, DC Comics, Warner Bros., and Lucasfilm, and the brand’s new Best of BoxLunch collection, which features bags, apparel, and accessories inspired by past bestselling products. 

There are more surprises in store, but you’ll have to go to the BoxLunch Bodega to discover them! The BoxLunch Bodega will be open to the public from 11 a.m. to 6 p.m. on Oct. 10 at 213 Bowery, so you can stop by and check it out even if you don’t have badges for the show.

About the author

Ashley Pelletier

Ashley Pelletier

Ashley is Associate Editor for The Toy Insider, The Pop Insider, and The Toy Book with a Master's in journalism from Quinnipiac University. When she isn’t writing her latest story, she is reading a fantasy novel or rewatching one of her three favorite TV shows over and over again. She’s also a big fan of showing people pictures of her dog and cat.

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