Fanattik just hit the Turbo Boost button for a new range of products that are officially approved by the Foundation for Law and Government (FLAG).
To celebrate the 40th anniversary of Knight Rider, the collectibles brand inked a partnership deal with Universal Brand Development for a new range of products inspired by a series that was ahead of its time and became a global sensation with a cult following.
“Members of the team here at Fanattik loved watching Knight Rider growing up,” the Fannatik team said in a statement. “Michael was so cool — with balls of steel — so when we were throwing bottle opener ideas around, we thought, what better way to open a bottle than by using what was between his legs?”
Yes, Fanattik is playing into the flirty nature of FLAG’s Michael Knight (David Hasselhoff) with products like a bottle opener, collectible pin, a keychain, and glassware that come in packaging labeled “Make it a Michael Knight.” Of course, you can’t have Knight Rider without the Knight Industries Two Thousand (KITT), and the original smart car is featured prominently as well.
Additionally, Fanattik and Universal are also collaborating on new products for two other iconic properties celebrating 40th anniversaries this year: Steven Spielberg’s E.T. The Extra-Terrestrial and John Carpenter’s The Thing.
Keep your scanners peeled for new Knight Rider, E.T. , and The Thing merch at wearefanattik.com.