Epic Games’ Fortnite has become the highest-grossing game two years in a row with $1.8 billion in revenue last year, a bonkers-high number that’s still a 25% drop from 2018’s record-setting $2.4 billion take. How’s that for free-to-play?

Nielsen-backed data collectors SuperData reported the metrics, attributing Fortnite’s success to “crossover promotions with pop culture blockbusters like Avengers, Stranger Things, and Star Wars” in a year that saw 4% overall growth for the game and interactive media industry despite fewer new titles.

Despite fewer overall players than Riot Games’ chart-topper League of Legends, Fortnite players are more than twice as likely to become purchasers of in-game content — which is consistently updated via fresh chapter installments — making for a model that’s been very lucrative for Epic Games.

SuperData’s report also shows increased sales of standalone VR headsets, platform-exclusive livestreaming deals for gaming video content (GVC) creators, and a 5% dip in the premium game market due to fewer blockbuster-level releases outside of Red Dead Redemption 2 and Marvel’s Spider-Man.

Read SuperData’s year in review to see for yourself how the games and interactive media industry made a collective $120.1 billion in revenue last year — and maybe start your Twitch stream today.

Photo: Epic Games

About the author

Ben Goren

Ben Goren

Ben Goren is an Editorial Assistant for the Toy Insider, the Pop Insider, and leading toy industry magazine the Toy Book. Ben loves cooking, graphic design, and is a sucker for an animated short. He is a dog person, a comedy nerd, and quite the intense game night host.