Source: Hasbro Pulse/The Pop Insider

Note: This post will be updated throughout Hasbro Pulse Fan Fest until the event concludes around 5 p.m. ET on April 9. Last update: 4/9, 2:38 p.m. ET

We’re living in unique times, and with a continued lack of trade shows, conventions, and fan events, everyone is adapting.

Hasbro is no exception, and they were among the first to connect with fans and collectors through weekly livestreams and a dedicated Hasbro PulseCon last year. Now, as a replacement for the usual Entertainment Brand Preview Event that Hasbro usually holds in its showroom at Toy Fair New York (TFNY) every February, the company is throwing its first-ever Hasbro Pulse Fan Fest!

The main event takes place on April 9, 2021, at 11 a.m. ET broadcasting live on the Hasbro Pulse YouTube Channel. Jackie Jennings of Syfy Wire will host the event which will feature interactive experiences, special guests, and new product previews and reveals from Hasbro brands, including G.I. Joe, Transformers, and Power Rangers, alongside partner brands, including Star Wars, Marvel, and Fortnite.

The Pop Insider is sharing all the big reveals, but we’re not waiting until Friday since the action is already underway!

At the Hasbro Pulse Premium Member Preview Party on Thursday evening, guests including Taboo of the Black Eyed Peas (a noted toy collector and Marvel Legends enthusiast) and the Transformers-themed rock band The Cybertronic Spree helped kick off the event during a two-hour livestream

Check out the schedule and all the reveals so far (updated as they happen) below!

Related: The Year(s) without the Cons: The COVID-19 Era Continues to Disrupt Fan Events


Source: Hasbro

The 6-inch Fortnite Victory Royale Collection will launch with Midas Rex, Lynx, Rippley, and Chaos Agent.

Source: Hasbro

Deluxe figures include Skye and Meowscles. A 6-inch scale Upgrade Shark will also be released. The Hasbro Fortnite The Foundation: Zero Crisis Edition Figure will be available exclusively at Hasbro Pulse.


Transformers: War for Cybertron Autobot Ark, Galvatron, and Scorponok | Source: Hasbro

The Hasbro Transformers team kicked off its reveals with a trio of new action figures inspired by the Netflix Original Series Transformers: War for Cybertron. The first images of the Autobot Ark, Scorponok, and Galvatron surfaced via IGN.

New fossilized figures are coming soon, and a G1-style Trax.

Two new figures that will not be available for preorder are the Core Class Dracodon and a classic-style Core Class Soundwave.

Transformers will have a new Shattered Glass Capsule Collection with five new toys, apparel, and an IDW Comic. Toys include a Deluxe Class Blur (more to be revealed). Toys purchased via Hasbro Pulse include a variant cover of the IDW Comic.

Source: Hasbro

Auto-Converting Transformers Optimus Prime

Kevin Smith and Jason Mewes debuted a transforming Optimus Prime with 27 servo motors, 25 voice commands, 60 microchips, and more than 5,000 parts. He responds to voice commands and includes Peter Cullen’s voice! It can be controlled by a mobile App as well.

It is already available to preorder at Hasbro Pulse for $699.99.

Power Rangers

Full episodes of Power Rangers will soon be coming to YouTube, starting with Power Rangers: Dino Thunder. Power Rangers capsule collections are coming to Target, Amazon, and GameStop. Additionally — Power Month (August) will feature even more reveals.

Lightning Collection Reveals: Mighty Morphin Metallic Yellow, Red, Black, and Blue Rangers

Dino Fury: A new member is joining as the team’s sixth member. Jordan Fite will play Aiyon, the Gold Ranger.

G.I. Joe

Snake Eyes: G.I. Joe Origins 6-inch action figures | Source: Hasbro

The G.I. Joe team kicked off its reveals early with a Yahoo! Entertainment preview of its kid-focused line of toys and roleplay items inspired Paramount Pictures’ Snake Eyes: G.I. Joe Origins. Highlights include a 6-inch scale line of action figures priced at $9.99 each and a 12-inch Ninja Strike Snake Eyes. More details on those reveals can be found at our sister publication, the Toy Insider.

Classified Series: Storm Shadow, the Baroness, Scarlett, Akiko, and, of course, Snake Eyes.

Snake Eyes star Henry Golding joined as a special guest on the G.I. Joe panel to unbox his own figure for the first time — also revealing Snake Eyes’ new weapon, Morning Light.

Packaging for each figure features character art from various artists. All Classified Series figures are available for preorder at 5 p.m. EST.

Hasbro also revealed that Snake Eyes: G.I. Joe Origins will be out earlier than anticipated, only in theaters on July 23.


Source: Hasbro

Marvel Legends X-Force ’90s Editions:  At the Hasbro Pulse Premium Member Party on Thursday night, an early look was offered at new digital sculpts for Domino and Cannonball that are inspired by their ’90s comic book appearances. They will be available later this year.

Marvel Legends Doctor Strange Eye of Agamotto: The premium roleplay line grows with Dr. Strange’s Eye of Agamotto electronic talisman. It features exceptional detailing and premium aged-looking finish for play or display.

Marvel Legends Iron Man Wave: New figures available to preorder include Bro Thor (Armored), Darkstar, Ironheart, Ultron, Hologram Iron Man, Stealth Iron Man, Vault Guardsman, Modular Iron Man.

Star Wars

Source: HasLab

The Vintage Collection Fan Vote: At the Hasbro Pulse Premium Member Party on Thursday night, the Hasbro Star Wars team revealed plans for another Fan Vote promotion. This time around it’s a Star Wars: The Vintage Collection Fan Vote from the Vault. Fans will have a shot to vote for one long-retired character to be put back into production. The five figures in the running for a second-round include the Padawan version of Ahsoka Tano (The Clone Wars), a Republic Trooper (The Old Republic), an Imperial Assualt Tank Driver (Rogue One), Starkiller (Expanded Universe), and Weequay (Return of the Jedi).

The Vintage Collection Updates: Photoreal versions of Luke Skywalker and Han Solo in their Hoth gear (The Empire Strikes Back) along with Admiral Ackbar (Return of the Jedi), and the Emperor’s Royal Guard (Return of the Jedi).

The Vintage Collection Gaming Greats: Shadow Stormtrooper, Heavy Battle Droid, Scout Trooper, Electrostaff Purge Trooper.

The Vintage Collection Rogue One X-Wing: To celebrate the fifth anniversary of Rogue One, Hasbro will release General Antoc Merrick’s X-Wing. The 3.75-inch version of Antoc Merrick will come on a Vintage Collection card packed in with the vehicle. It will be a Target exclusive in the U.S., a Toys “R” Us Canada exclusive, and a Fan Channel exclusive elsewhere.

The Black Series: First look at General Lando Calrissian (Return of the Jedi), Aurra Sing (The Phantom Menace), Tech (The Bad Batch), Zero (The Mandalorian), Koska Reeves (The Mandalorian).

The Black Series Premium Roleplay: Wedge Antilles’ X-Wing Helmet will join the line with dual-mode battle simulation featuring sounds from the Battle of Yavin and the Battle of Hoth.

HasLab Razor Crest Update: The product is in tooling and a model was used for a packaging photoshoot. Look for more Star Wars reveals in May for Star Wars Day!

Select products revealed during Hasbro Pulse Fan Fest will be available to preorder in limited quantities beginning at 5 p.m. ET on April 9. Click here to order via Entertainment Earth.

New here? Check out the Spring 2021 issue of the Pop Insider!

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.