Fashion week may be over, but the surprise drops keep coming!
Mattel announced that Mattel Creations — the company’s design collaboration and direct-to-consumer platform — is teaming up with the iconic fashion house Gucci to release a Hot Wheels collectible (yes, you read that right). The Hot Wheels x Gucci Cadillac Seville is a scale model of the Seville by Gucci Cadillac that the fashion house designed in the ’70s.
Although a Hot Wheels and Gucci collab may seem like an odd pairing, the fashion company is celebrating its 100th anniversary this year and this niche collectible pays homage to the original 1970s collaboration between Gucci and General Motors. Designed with the classic Gucci logo and interlocking GG pattern, the 1:6th scale interior features details from the original car, down to the gold piping on the seats. The Hot Wheels x Gucci Cadillac Seville comes in packaging designed and produced by Gucci and rests in a sleek display case.
The Hot Wheels x Gucci Cadillac Seville will be available for purchase starting on Oct. 18th from mattelcreations.com and gucci.com. Fans can also find it in select Gucci stores in New York, Beijing, Seoul, and Tokyo, as well as at the Gucci Cartoleria in Milan and the Gucci Circolo in London, Berlin, and Milan.
Until then, the rest of us will be taking the subway.
