Let us be glad, let us be thankful, because Wicked: For Good is almost here! To celebrate, Mattel and Universal Pictures are giving fans a glimpse at the upcoming film with a majorly magical toy collection. 

This magical line includes full-size fashion dolls, mini mages, and playsets that transport fans right to the Emerald City — no twister required! Whether they’re a good witch or a bad witch, your collection will definitely be changed for good.

Pink goes good with green, right? Elphaba and Glinda headline the lineup as true-to-movie fashion dolls. Elphaba stuns in her black dress and sparkly cape, which fans can pair with her broom, hat, and the legendary Grimmerie. Glinda dons her flowing purple gown, tiara, and heels, wand in hand. Each outfit is fully removable and customizable, so the style options are unlimited. 

The line also includes an exclusive first look at Dorothy’s first appearance in the film. The Dorothy Fashion Doll ($24.99) wears her classic gingham dress and pigtails, fresh from the farm. Toto trails behind as she carries her signature basket. Fans can also sneak a peek at Nessa’s silver slippers without ever leaving home!

Munchkins can snag mini versions of their favorite Wicked characters in two multipacks. The Oz Story Set ($24.99) follows Dorothy’s journey down the Yellow Brick Road, starring minifigures of Glinda, Dorothy Gale, her dog, Scarecrow, Tin Man, and the Lion, as well as charming accessories. Meanwhile, the Students of Shiz Multipack ($24.99) includes bobbleheaded besties Elphaba, Glinda, Nessarose, Fiyero, and Boq as they study at Dear Ol’ Shiz.  

Spend a short day in the Emerald City with this playset! | Source: Mattel

Among the many playsets in the collection, none are as glittering (or green) as the Emerald City Playset ($29.99). This modular collectible set features five thrillifying play spaces inspired by real places from the film, which kids can rearrange and explore to their heart’s content. Alongside Elphaba and Glinda dolls, fans can explore the Emerald City, catch a show at Wizomania, and even meet The Wizard of Oz. Complete with 15 accessories, this one short day never has to end. 

Mattel’s Wicked: For Good collection is available now. To learn more or browse the entire collection, visit shop.mattel.com/collections/wicked


MATTEL X WICKED: FOR GOOD

This swankified line includes full-size fashion dolls, mini-figures, and playsets that transport kids right to the Emerald City — no twister required! Whether they’re a good witch or a bad witch, playtime will be changed for good.

Product Facts

  • MSRP:
  • $14.99-75
  • Age:
  • 4+

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About the author

Natalie Miller

Natalie Miller

Natalie is an Assistant Editor for The Pop Insider, The Toy Insider, and The Toy Book. She is a Hufflepuff, a theme park enthusiast, and still holds the school record for the most Accelerated Reader points. If you're looking for her, she's probably at the nearest coffee shop, arguing over who the best Spider-Man is or trying to pet a stranger's dog.

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