Spawn is going digital! | Source: McFarlane Toys

Your favorite McFarlane Toys’ collectibles are going digital, thanks to the new Spawn Launch Series!

This new venture from McFarlane Toys will feature multiple classic action figures from the brand reimagined as digital collectibles. The non-fungible tokens (NFTs) will be sold next to their physical counterparts at starting on Dec. 1, while standalone digital items will be sold on The digital figures will be accessible in any Polygon-supported wallet, since the collectibles are available on a digital storefront built by the Rarible Protocol that will be released on Polygon.

Spawn’s digital counterpart. | Source: McFarlane Toys

Some of McFarlane Toys’ most iconic Spawn collectibles from the past 30 years will be exclusively sold in digital forms. The most notable figures are The Clown, The Redeemer, and — of course — Spawn himself. The company will also offer virtual environments where collectors can display their NFT collections.

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McFarlane Toys is launching a special “Buy to Earn” program to commemorate the digital launch. Buyers who spend $100 or more in one purchase during November and use the promo code “DIGITAL” will receive 5% off their order. Additionally, the top 500 spenders next month will receive three complimentary Spawn Launch Series digital figures. And we’ll let you in on a little secret: purchasing the whole collection will grant you secret rewards!

Your physical action figures are missing their digital pairs, so get ready for this exciting launch. Collectors can find more info about McFarlane Toys’ digital offerings at the McFarlane Toys online shop.

About the author

Vivian Rousseau

Vivian Rousseau

Vivian Rousseau is an Editorial Intern with Adventure Media & Events, where she writes for The Toy Book, The Toy Insider, and The Pop Insider. She is also currently a Senior at Rutgers University - New Brunswick studying Journalism & Media Studies. Vivian’s two previous internships have been in news writing as well, as she loves to write! When she isn’t writing or doing her schoolwork, Vivian is typically reading, at the gym, or soaking up her last year of college with her friends and sorority sisters!