Move over, Santa — there’s another mustachioed man in red spreading holiday cheer this year. 

Mario and his friends are taking festive fun to the next level with new gifts, get-togethers, and more from Nintendo. Whether you’re shopping for your favorite gamer or hunting for holiday heat of your own, this celebration is like a Blue Shell to our budgets.

Mario is getting extra merry this year. | Source: Nintendo

The merriment kicks off mid-November at Nintendo’s flagship stores in New York City and San Francisco. Fans can stop by throughout the month to soak in the seasonal decor and score all sorts of exclusive merch, like the new Super Mario Winter Collection, featuring everything from cuddly, cold-weather apparel and accessories to holly-jolly homewares and collectibles. Over at Nintendo New York, the festivities continue into early December with a full schedule of special events, including appearances by Mario and Luigi themselves!

Take all our gold coins! | Source: Nintendo

No Nintendo store nearby? No problem. For the first time ever, Nintendo is rolling out previously store-exclusive items online, so fans can press start on their holiday shopping from the comfort of the couch. Hundreds of gifts are up for grabs, including finds inspired by fan-favorite video games like Super Mario, The Legend of Zelda, Animal Crossing, Pikmin, Splatoon, and more. You can browse the full collection now at nintendo.com and through the Nintendo app. 

Fans can enter for the chance to win a festive flight to the Big Apple. | Source: Nintendo

However, a trip to Nintendo New York could still be in the cards for one lucky fan. Until Nov. 2, Nintendo Account members can enter the My Nintendo Holiday Sweepstakes online for a chance to win a two-night getaway to the Big Apple for themselves and up to three guests. The grand prize includes a hotel stay, round-trip JetBlue flights, and a personal tour of Nintendo New York, complete with access to the store’s holiday activities. For rules and eligibility, visit my.nintendo.com. 

Ready to press play? Fans can explore the online merchandise selection and enter the sweepstakes now at nintendo.com. For the latest updates on the in-store events, follow @nintendostoreus on Instagram and X.

About the author

Natalie Miller

Natalie Miller

Natalie is an Assistant Editor for The Pop Insider, The Toy Insider, and The Toy Book. She is a Hufflepuff, a theme park enthusiast, and still holds the school record for the most Accelerated Reader points. If you're looking for her, she's probably at the nearest coffee shop, arguing over who the best Spider-Man is or trying to pet a stranger's dog.

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