Build-A-Bear (BaB) is celebrating a bear-y big milestone! In honor of the brand’s 30th birthday, Bearemy, the BaB original mascot, is making his official comeback.
Bearemy is no stranger to longstanding Build-A-Bear fans. He first came onto the scene in 1999, two years after the company began, to become its face and spread some cuddly joy. Thirty years later, a new generation of fans can enjoy Bearemy in all his glory, with this brand-new edition!
Bearemy is back in business! | Source: Build-A-Bear/The Pop Insider
Collectors can purchase Bearemy on his own, or decked out with a vintage, vault outfit. | Source: Build-A-Bear/The Pop Insider
A portion of each Bearemy purchase goes toward the Build-A-Bear Foundation. | Source: Build-A-Bear/The Pop Insider
Celebrate 30 years of BaB with this Vintage Shirt & Hat accessory set | Source: Build-A-Bear/The Pop Insider
The 30th Anniversary Bearemy collection includes Bearemy himself, either on his own or dressed in a vintage commemorative vault outfit. Collectors who already have a full stock of bears at home can purchase the sold-separately accessories, such as the Vintage Shirt & Hat set, to give their furry friends a new look.
From Oct. 27 through Dec. 31, as a part of Build-A-Bear’s “30 Years of the Stuff You Love” campaign, a portion of the proceeds from every Bearemy purchase will go directly to the Build-A-Bear Foundation, which sends teddy bears to kids in need, making each Bearemy purchase meaningful in many ways.
Once January rolls around, fans can expect additional new releases, vault launches, collaborations, and other surprises honoring Build-A-Bear’s years-long legacy, providing BaB fans with plenty of ways to celebrate!
Visit buildabear.com to stay up to date on any 30th anniversary news, and check out the link below to purchase Bearemy.
BUILD-A-BEAR BEAREMY 30TH ANNIVERSARY COLLECTION
Bearemy is in his comeback era. This commemorative lineup includes the Vault Collection Bearemy Teddy Bear Gift Set, Bearemy Teddy Bear with T-Shirt, Hat & Jeans, Bearemy Teddy Bear, and the Build-A-Bear Vintage Shirt & Hat Set.
