Funko launched DC Primal Age, a new line of action figure toys featuring retro-style barbarian fantasy themed superheroes and super villains from the DC universe. In partnership with Warner Bros. Consumer Products and DC Entertainment, the inaugural line is available now on Amazon.

The first wave of the DC Primal Age branded collection will include eight, five-and-a-half-inch tall action figures, featuring the iconic DC superheroes and DC super villains, two beast rides, and a full size Batcave play set.

To celebrate the launch, Funko, Warner Bros. Consumer Products, and Amazon will give away 10,000 DC: Primal Age Mr. Freeze action figures at New York Comic Con. Be one of the first fans to grab the first DC: Primal Age Mr. Freeze at the Funko Booth and the DC Booth at the Javits Center!

About the author

Maddie Michalik

Maddie Michalik

Maddie Michalik is the senior editor at the Pop Insider, best known as the resident Insta Queen, where she fuels her geeky heart with the latest entertainment and pop culture news. She travels to different stations in the U.S. and Canada to show all her fav products on TV! Maddie is also an editor at the Toy Insider, the leading consumer holiday gift guide and toy review and news website, and serves as the editor-in-chief of leading trade magazine The Toy Book and weekly e-newsletter Toy Report, keeping the toy industry up to date with the latest happenings. Her love for consuming media is surpassed only by her love creating it (especially when she gets to talk about her favorite things). She is a Leslie Knope in training, and you can often find her rereading the Harry Potter series with a cup of coffee in her hand and patiently waiting for the next season of Brooklyn Nine-Nine. See more of Maddie on Twitter and Instagram @MaddieMichalik.