The Art of Masters of the Universe: Origins and Masterverse

‘Tis the season for epic battles between good and evil!

For more than 40 years, Mattel‘s Masters of the Universe (MOTU) franchise has been powering incredible adventures for kids of all ages. While the brand has seen several reinventions throughout the decades, the current MOTU Origins and MOTU Masterverse lines have connected with collectors by offering two distinct scales and form factors that not only celebrate the past, but move the brand into the future.

Since the start, fantasy-based art and package design has been a cornerstone of the MOTU experience, and with that in mind, Dark Horse Books and Mattel are unleashing The Art of Masters of the Universe: Origins and Masterverse, a definitive volume that invites readers to explore the lore and background behind these lines.

Penned by author Alex Irvine (The Comic Book Story of Baseball, Marvel Phase One through Phase Three), the book includes insights from the creators of the action figures alongside full details and artwork on each character.

The Pop Insider and The Toy Book have your exclusive first look at a preview of pages from the book before it hits stores on December 12. Raise your Power Sword and take a look!

The Art of Masters of the Universe: Origins and Masterverse is available in Standard ($49.99) and Deluxe ($99.99) Hardcover Editions, each packed with 192 pages of Eternian awesome. The Deluxe Edition also includes an artwork portfolio and two lithograph prints that store nicely alongside the book in a hardcover slipcase.

Hit the links below to preorder online, or preorder a copy from your favorite local comic shop or bookseller today!

Do it for yourself. Do it for Eternia. Do it for the power and honor of Grayskull!


The Art of Masters of the Universe: Origins and Masterverse

Heroes and Villains of Origins and Masterverse come alive! This beautifully designed volume gives you a deep dive into the lore and world of the Mattel hit figure lines Masters of the Universe: Origins and Masterverse.Readers can explore each figure’s background, as well as detailed artwork from the products themselves. Also, the tome features new…

Product Facts

  • MSRP:
  • $49.99-99.99

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.