He-Man and Castle Grayskull | Source: Mattel

You could say that the POWER has shifted between Sony and Netflix with the latter making a return trip to Eternia.

After 14 years in and out of “development hell,” Mattel’s Masters of the Universe franchise is finally headed back into the world of live-action for the first time since the 1987 film starring Dolph Lundgren and Frank Langella.

Following the success of the animated Masters of the Universe: Revelation and He-Man and the Masters of the UniverseMattel extended its pact with Netflix to bring the battle between He-Man and Skeletor to audiences in a new way. Kyle Allen (West Side Story, American Horror Story) will lift the iconic Power Sword in the dual role of Prince Adam/He-Man.

When the cameras roll this summer — yes, THIS summer — the Nee Brothers (The Lost City, Band of Robbers) will co-direct from a screenplay written by the Nees and David Callaham (Shang-Chi and the Legend of the Ten Rings, Wonder Woman 1984).

Masters of the Universe modern franchise logo | Source: Mattel

Related: Masters of the Universe: Exploring the Secrets of Eternia

“With our partners at Netflix, we look forward to showing audiences that anything can happen in Eternia,” says Robbie Brenner, executive producer of Mattel Films. “We are continuing to unlock this global franchise in new ways, and we can’t wait to see Kyle battle it out with Skeletor in this epic live-action saga.”

Plans for a live-action Masters of the Universe film were previously in development at Sony Pictures, most recently with Noah Centineo set to star.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.