When it comes to Barbie and Serena Williams, it’s always love-love. The pair is serving up a new Signature doll, this time celebrating one of the tennis titan’s most legendary triumphs.
Arriving just in time for International Day of the Girl, the collectible officially welcomes Williams to Mattel’s Team Barbie, a lineup of powerful athletes and role models who inspire fans to embrace their confidence and pursue their passions. The doll honors Williams as a sports star, entrepreneur, and all-around game-changer both on and off the court.
This Serena Williams Barbie is a total serve. | Source: Mattel
This Serena Williams Barbie is a total serve. | Source: Mattel
This Serena Williams Barbie is a total serve. | Source: Mattel
This Serena Williams Barbie is a total serve. | Source: Mattel
This Serena Williams Barbie is a total serve. | Source: Mattel
This Serena Williams Barbie is a total serve. | Source: Mattel
The doll throws it back to the 2005 Australian Open, where Williams claimed her seventh Grand Slam singles title. She sports the same green-and-white look Williams wore on the court, complete with a cutout top, white skirt, matching sweatband, socks, and sneakers. Fans can display her on the included stand, or pose her with a racket and ball for an action-packed addition to their collection.
This release marks Williams’ second time teaming with Barbie, following a one-of-a-kind Role Model doll unveiled earlier this year as part of Barbie’s International Women’s Day campaign. For this go-round, Mattel is upping its game with a Barbie Dream Gap Project donation to Mrs. Rina’s House of Blessings, a nonprofit close to Williams’ heart, to support programs for kids and families in Martin County, Florida.
Fans can score the Serena Williams Barbie Signature doll for $45 online at most major retailers and in-store at Target. To see what all the racket is about, visit mattelcreations.com.
